TrendingFebruary 10, 20267 min read

The End of Per-Seat Pricing: Why Indie Hackers Should Price for Outcomes in 2026

Intercom charges $0.99 per resolution. Salesforce scrapped per-conversation pricing after backlash. 70% of SaaS vendors will refactor pricing by 2028. Per-seat is dying—here’s what’s replacing it and 5 micro SaaS ideas built for the new model.

Key Takeaways

  • Per-seat pricing is collapsing—when one AI agent does the work of ten humans, paying per seat punishes customers for becoming efficient
  • Three models are replacing it: usage-based (pay per action), credits (prepaid buckets), and outcome-based (pay per result). Most companies are landing on hybrids.
  • Intercom charges $0.99/resolution, Zendesk $1.50–$2.00/resolution, Salesforce pivoted from $2/conversation to flex credits after enterprise backlash
  • Gartner predicts 70% of SaaS vendors will refactor pricing by 2028. The credit model surged 126% YoY among top 500 SaaS companies.
  • Five micro SaaS ideas built specifically for the outcome-based pricing shift—from billing infrastructure to AI cost dashboards

This week, Intercom charges $0.99 every time its AI chatbot resolves a support ticket. Zendesk charges $1.50–$2.00. Salesforce just scrapped its original $2-per-conversation AI pricing after enterprise buyers revolted—and replaced it with three separate billing models. The per-seat SaaS pricing era that defined the last decade of software is unraveling in real time. Here's what's replacing it—and why it matters if you're building a micro SaaS right now.

Why Per-Seat Pricing Is Dying

The logic is straightforward. When one AI agent can do the work of ten humans, charging per seat punishes the customer for becoming efficient—and punishes you, the vendor, for delivering that efficiency. A company that cuts its support team from 50 agents to five using your AI tool just reduced your revenue by 90%. Same work output, 90% less money.

The numbers back this up. Among the top 500 SaaS and AI companies with transparent pricing, there were over 1,800 pricing changes in 2025 alone—3.6 per company. The credit model surged 126% year-over-year, with Figma, HubSpot, and Salesforce all adopting it. Gartner predicts 70% of businesses will prefer usage-based pricing over per-seat by 2026.

1,800+

pricing changes among top 500 SaaS in 2025

126%

YoY growth in credit-based pricing adoption

70%

of vendors will refactor pricing by 2028 (Gartner)

Three Models Replacing Per-Seat

The industry isn't converging on one replacement. Three distinct models are emerging—and most successful companies are blending them into hybrids.

1. Usage-Based (Pay Per Action)

You pay for what you consume. API calls, storage, compute minutes—every action has a price. This is how Twilio, Stripe, and most AI APIs already work.

Example

Salesforce Flex Credits: $0.10 per action (20 credits per action, $500 per 100K credits)

Best For

API products, dev tools, AI inference. Customers with variable, unpredictable usage.

2. Credits (Prepaid Buckets)

Customers buy credit bundles upfront and spend them on actions. Gives the predictability of a subscription with the flexibility of usage-based. This is the fastest-growing model—79 of the top 500 SaaS companies now offer it, up from 35 a year ago.

Example

Figma, HubSpot, and Box all adopted credit models in 2025. Box gives 20 AI credits/user/month.

Best For

AI-powered features on top of a core product. Lets you monetize AI without overhauling your billing.

3. Outcome-Based (Pay Per Result)

The boldest model. You charge only when your product delivers a measurable result. Not for the action—for the outcome. This aligns your revenue perfectly with customer value, but requires confidence that your product actually works.

Examples

Intercom Fin: $0.99/resolution. Zendesk AI: $1.50–$2.00/automated resolution. Only charged when the AI actually solves the problem.

Best For

Products where results are clearly measurable: tickets resolved, leads generated, documents processed, reports delivered.

Cautionary Tale: Salesforce's Pricing Pivot

When Salesforce launched Agentforce, they chose $2 per conversation. Enterprises revolted—conversations branched unpredictably, and budgets became impossible to forecast. CEO Benioff admitted: "Customers have pushed for more flexibility." Salesforce scrapped the model and now offers three options: flex credits at $0.10 per action, per-user licensing at $125/month for unlimited use, and pay-as-you-go consumption. The lesson for indie hackers: pure outcome-based pricing sounds great in theory, but enterprise buyers still want predictability. The winning formula is usually a hybrid.

Why This Matters If You're Building a Micro SaaS

If you're an indie hacker pricing your product right now, this shift creates both a threat and an opportunity.

The threat: if you're still charging $29/seat/month for a tool that AI can automate, your customers will eventually realize they need fewer seats. Your revenue shrinks even as your product gets better. This is exactly what happened to support software vendors when Intercom launched Fin—companies cut headcount and seat-based vendors lost revenue.

The opportunity: outcome-based pricing lets you capture more value as your AI gets better. If your tool resolves 1,000 tickets at $0.99 each, that's $990/month from one customer—far more than a $49/seat plan for two agents. The better your AI performs, the more you earn. Your incentives and your customer's incentives finally align.

There's also a massive infrastructure gap. Every SaaS company migrating to usage or outcome pricing needs new billing systems, analytics dashboards, and cost management tools. The existing billing stack was built for subscriptions. Someone needs to build the new one.

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5 Micro SaaS Ideas Built for the Pricing Shift

The move from per-seat to outcome-based pricing is creating specific gaps that micro SaaS founders can fill. These ideas target the infrastructure, tooling, and analytics that every company migrating their pricing model needs.

1. Usage-Based Billing for Indie SaaS

Stripe and Paddle were built for subscriptions. Building a lightweight billing layer that handles credits, usage metering, and outcome-based invoicing for small SaaS founders is a wide-open market. Think "Stripe Billing but for credits and outcomes." Plug into Stripe for payments, handle the metering and pricing logic yourself.

Target customers: Indie SaaS founders migrating from per-seat • Price point: $49–$199/mo • Revenue model: Usage-based (naturally)

2. AI Cost-Per-Customer Dashboard

Every SaaS founder using AI APIs is flying blind on per-customer costs. Build a dashboard that connects to OpenAI, Anthropic, and other AI API billing, maps spend to individual customers, and shows real-time margin per account. The killer feature: alerts when a customer's AI usage makes them unprofitable.

Target customers: AI-powered SaaS founders • Price point: $29–$99/mo • Revenue model: Tiered by tracked API spend

3. Outcome Tracking Middleware

If you want to charge per "resolution" or per "report generated," you need a way to define, track, and verify outcomes. Build a lightweight API middleware that sits between a SaaS product and its billing system—it defines what counts as a "completed outcome," logs it, and triggers the billing event. The Intercom model, available to every indie SaaS.

Target customers: SaaS founders adding AI features • Price point: $79–$249/mo • Revenue model: Per tracked outcome (outcome-based, naturally)

4. Pricing Page A/B Testing for SaaS

With 1,800+ pricing changes in 2025, SaaS founders are experimenting constantly but rarely testing rigorously. Build a tool that lets founders A/B test their pricing page: different models (per-seat vs. credits vs. usage), different price points, different packaging. Track conversion rates and revenue per visitor. No SaaS-specific solution exists for this at the indie level.

Target customers: SaaS founders in growth stage • Price point: $39–$129/mo • Revenue model: Tiered by monthly visitors

5. AI Agent Cost Optimizer

Companies deploying AI agents (via OpenAI, Claude, or custom models) need to understand cost-per-task to set profitable pricing. Build a tool that benchmarks AI agent performance across providers—cost per resolution, accuracy rate, latency—and recommends the cheapest model for each task type. Like CloudWatch for AI agents, helping businesses price their AI-powered services profitably.

Target customers: Companies deploying AI agents at scale • Price point: $99–$299/mo • Revenue model: Tiered by number of tracked agents

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The Playbook: How to Price Your Micro SaaS in 2026

Pure outcome-based pricing sounds compelling, but only 9% of companies have fully implemented it. Here's what actually works for indie hackers:

1.Start hybrid. Charge a small base fee for platform access ($19–$49/month), then add usage or outcome charges on top. Microsoft's Copilot does this—$30/user base subscription plus credits for AI usage spikes. It gives customers predictability and gives you a revenue floor.

2.Track your AI costs per customer from day one. If your tool uses LLM APIs, you have real marginal costs. Know exactly what each customer costs you before you set pricing—not after you're losing money on heavy users.

3.Price on value, not cost. If your AI saves a customer $5,000/month in labor costs, charging $500/month is a no-brainer for them—even if your actual AI costs are $50. Outcome-based pricing works when the value gap is wide enough.

4.Keep it simple. The pendulum is swinging back toward simplicity. Customers are already overwhelmed by opaque credit systems they don't understand. If your pricing needs a calculator to figure out, you've gone too far.

Looking Ahead

The pricing shift is accelerating, but it's not a clean replacement. Expect most companies to land on hybrid models—base subscriptions plus usage or outcome charges—rather than going fully outcome-based overnight. Gartner forecasts that agentic AI will account for 30% of enterprise software revenue by 2035, meaning the seat-to-outcome migration will play out over a decade, not a quarter.

For indie hackers, the timing is ideal. The big players are fumbling through pricing transitions (Salesforce has changed its AI pricing three times in under a year). While they experiment with billion-dollar customer bases, you can ship a focused product with outcome-aligned pricing from day one—no legacy billing system to migrate, no enterprise sales team to retrain, no investor backlash over revenue model changes.

Related reading: The SaaSpocalypse: Why the $285B SaaS Crash Is a Massive Opportunity — How AI disruption is reshaping the SaaS landscape.

The Bottom Line

  • Per-seat pricing is dying, but it won't vanish overnight. The transition is a 3–5 year migration, not a sudden death.
  • Hybrid models are winning. Base fee plus usage or outcome charges. Microsoft, Salesforce, and HubSpot all landed here—it works for indie SaaS too.
  • The infrastructure gap is your opportunity. Every SaaS company migrating pricing needs new billing, metering, and analytics tools. Build the picks and shovels.
  • Simplicity still wins. Don't over-engineer your pricing. If customers need a spreadsheet to understand your costs, you've lost them.

Sources

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