Case Studies

Learn from the growth strategies of successful bootstrapped and indie products. Real stories, real numbers, actionable insights.

Submagic

How David Zitoun bootstrapped Submagic from zero to $8M ARR with 13 people, 10,000+ affiliates, and a three-clicks-to-everything product philosophy.

How Tyler Denk and the ex-Morning Brew team built Beehiiv from $0 to $1M in year one, then scaled to $30M ARR in 4 years.

How Bhanu Teja built SiteGPT to $13K MRR with $0 marketing spend using 50+ free tools that drive 90% of Google traffic.

How Pierre-Eliott and Romàn pivoted from a failed AI product to $33K revenue in 4 months with cold outreach.

How Rob Hallam went from tech layoffs to $14K MRR as a solo founder, building in public while traveling the world.